Welcome to KOBU Agency!
Hospitality & Real Estate

Keep up or be irrelevant

If guests and buyers are increasingly demanding, your success lies in going beyond expectations.

How prepared is your brand?

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KOBU Agency revamps hospitality and real estate companies

From stays to experiences

Travelers and property buyers today expect more than a room or plot: they expect a lifestyle. We help hospitality and real estate brands refine identity, positioning, and value to create living concepts that exceed expectations.

Marriott Bonvoy:
Portraits of a Living Concept, Photo and Video Campaign

Marriot's brand experience tells the story of memories created with the people we love in places where time stands still.

We imagined personas, their lives, their wishes, and their feelings to capture the brand's premium offer through photography and video and provide the tools to build public brand perceptions.

Andaz Lisbon:
Branding For The Future Using Ancient Stories

Andaz had one main goal, which was to connect the narrative of their new hospitality unit to Lisbon's multilayered and millennial history. We dove into the archives to unearth tales and stories of the city, and soaked in its contemporary vibe to bridge it to Andaz's very own personality.

We approached Lisbon's ancient stories with the modern eye of Andaz and found the only claim possible for the hotel:

“Get Lost. Find your Lisbon”.

THE V:
An Exceptional Branding for an Exceptional Lifestyle Experience

THE V Apartments is a luxury real estate development that stands for an Exceptional Living experience, promising an exclusive lifestyle beyond luxury, connected to the natural surroundings.

We crafted a distinct brand identity to convey this promise, where typography plays a crucial role in positioning the development as a regional reference of understated elegance and exclusivity.

Ombria:
From Strategic Branding To Promotional Campaigns

Ombria Algarve introduces a new generation of sustainable real estate and hospitality, built in harmony with local traditions and architecture and propelled by a strong commitment to becoming an ambassador for the region.

Our challenge?

To align the brands' visuals and omni-channel communication with this message and objective, raising awareness of its purpose in a multidimensional way, from strategic branding to promotional campaigns.

Our Creative Protocol

Research & Analysis

Results are built from the bottom up, starting with the brand consulting stage. We ask all the questions needed to assess the project's motivations and goals, using questionnaires and individual interviews, collecting information and turning it into actionable schematics and operational insights and remarks.

Core Creative Concept

This is the creative stage. Conceptual construction and lateral thinking help us diverge on ideas to converge on purpose. A visual universe unfolds upon the brand narrative, and the brand identity blooms from meaning.

Rolling Out and Activation

By the end of the project, you'll have an advised brand strategy and a brand universe aligned with your identity and goals. Successful brand implementation requires appropriate tools and adequate investment for efficient brand positioning.

KOBU Agency, a branding agency in Faro
Nuno Tenazinha, Founder and Managing Partner at KOBU Agency

Hi, I'm Nuno.
Shall we talk about your brand?

Over the last 11 years, we've successfully helped companies in the hospitality and real estate sectors to establish and grow their brands. Let's work together to strengthen your brand, building strong foundations to navigate this ever-growing and competitive landscape.

Schedule a call with me