Get your Brand Maturity Score in 5 days

Brand health in a heartbeat

Pulso™ Diagnostics measures your brand across 60 criteria and delivers a clear snapshot: what is working, what is broken, and what to fix next.

Flat fee: €1,200 + VAT · Delivered in 5 business days

Which scenario fits you?

You are unsure whether you need a rebrand, or just alignment.

Your brand no longer matches who you are today.

You have grown fast and consistency broke along the way.

You are entering new markets and need to pressure-test coherence.

You need data-driven insights to guide your brand's next move.

What is Pulso™ Diagnostics?

A strategic brand diagnosis that covers the full chain from strategy to real-world presence.

Strategic Brand Diagnosis

Pulso™ Diagnostics evaluates four vectors: Brand Pillars, Brand Narrative, Visual Expression, and Digital Ecosystem.

Clear, Actionable Results in 5 Days

You will see the strengths to protect, the gaps to fix, and the priority order to move forward with confidence.

Evidence-Led Scoring

The Pulso Scoring Matrix™ evaluates 60 criteria through observable evidence, backed by 10+ years of KOBU Agency branding work.

Brand Pillars Brand Pillars
Brand Narrative Brand Narrative
Visual Expression Visual Expression
Digital Ecosystem Digital Ecosystem

Inside the Pulso™ report

A comprehensive digital report designed to turn brand analysis into a clear action baseline.

  • Pulso™ Score (0–5) and Brand System Maturity Index (%).
  • Vector breakdown across the 4 dimensions.
  • Radar view to expose imbalance.
  • Top strengths and weaknesses.
  • Strategic Priority Matrix to show where to focus first.
  • Key pain points, takeaways, and next-step recommendations.
Inside the Pulso™ report
0–5

Pulso™ Score

Overall reading of brand system consistency.

%

Maturity Index

Brand system maturity baseline.

4Q

Priority Matrix

Immediate focus by relevance and performance.

A report that moves from signal to action

From the overall score to the areas that need attention most, the report makes the diagnosis usable immediately.

See sample report

Who is Pulso™ for?

Pulso™ Diagnostics is designed for established brands seeking clarity before evolving.

Best fit

  • Established brands preparing for a new growth phase.
  • Teams with an existing brand ecosystem: website, social media, and collateral.
  • Decision-makers who want clarity before investing in a rebrand or digital overhaul.

Not for

  • A “we just need a logo” mindset.
  • Brands that do not exist yet and have no assets to diagnose.
  • Anyone looking for a quick, hands-off fix.

How Pulso™ Diagnostics works

1

Gather

You share your current assets. We send a checklist to guide the handoff.

2

Analyse

We assess your brand through the Pulso Scoring Matrix™.

3

Deliver

You receive your Pulso™ Diagnostics report within 5 business days.

Pulso™ Diagnostics

A comprehensive brand health and maturity diagnostic, delivered in 5 business days.

  • Strengths, gaps, and next steps
  • Actionable strategic insights
  • A clear baseline to guide rebranding, repositioning, or digital decisions
Start Pulso™ Diagnostics
Investment

€1,200 + VAT

Any questions?

Will Pulso™ tell me if I need a rebrand?

Yes. It shows whether the issue is strategic, expressive, digital, or a mix, and what to prioritise first.

How long does Pulso™ Diagnostics take?

The full diagnostic is delivered within 5 business days after you share your brand assets.

Do we need meetings?

Meetings are not required. If anything is unclear, we will email questions during the asset-gathering phase.

What information do I need to provide?

Your existing brand assets: logos, website, social media, brand guidelines, and other relevant materials.

What is the Pulso™ Scoring Matrix?

It is KOBU Agency’s proprietary evaluation system for measuring brand health and coherence across 4 vectors using 60 evidence-based criteria.

How do I receive my Pulso™ Diagnostics report?

We deliver a clear, visual, comprehensive, and interactive digital report directly to your email, plus a downloadable PDF version.

What is in the report?

The report includes your overall score, maturity index, vector-level scores, strengths, weaknesses, the Priority Matrix, and growth recommendations. You can check it out here.

What can I do after receiving the diagnosis?

Use it to guide your next branding steps or book a Pulso™ Strategy Session with KOBU Agency.

How much does Pulso™ Diagnostics cost?

Pulso™ is available for €1,200 + VAT. The brand check-up your business did not know it needed.

Start your Pulso™ Diagnostics Now

Share your details. We will reply with the checklist and confirm the 5-day delivery window.

What happens next

  • We reply with the checklist to gather your current brand materials.
  • We confirm the delivery window before the analysis starts.
  • You receive the diagnosis within 5 business days after the handoff is complete.

Still have questions?

Book a quick conversation to decide whether Pulso™ is the right next step for your brand.

Get my Pulso™ Score