KOBU Agency receives 18 Awards at Prémios Lusófonos da Criatividade 23/24 (Q1)

“Prémios Lusófonos da Criatividade” is a cornerstone event in the creative industry, particularly in Portuguese-speaking countries. Its focus on rewarding the year-round efforts of agencies, rather than one-off festival creations, makes it a unique and esteemed platform in the advertising and communication sector. KOBU’s success in this arena underscores the agency’s significant impact and influence across multiple creative disciplines.

Nuno Tenazinha, founder and managing partner at KOBU Agency, shared his thoughts on these results. “As we approach our 10th anniversary, it is very rewarding to see our approach to digital branding work recognized by our peers. The journey has been a rollercoaster, with countless challenges to address, and seeing KOBU Agency becoming the most awarded Portuguese agency in this edition is a boost of confidence (and pride) to the humans in this company to keep pushing boundaries and doing our best work”, he remarked. According to Nuno, this recognition is a nod to the agency’s creative abilities and reflects the commitment to understanding and solving the complex challenges its clients face. He emphasized that these awards mark an important milestone in KOBU Agency’s journey on national and international fronts.

Awarded digital branding projects

The diversity of awarded projects is as impressive as their number. Gold awards were secured for projects like the comprehensive branding for Rede Regional de Mercados Locais and the multi-faceted WWF Portugal/ANP campaign, garnering recognition in illustration and production. The silver category highlighted the agency’s versatility with wins in rebranding, typography, website design and development, and social media content. The bronze awards celebrated KOBU’s creativity in custom typography, digital self-promotion, and branded content.

See the full list of awards below:

Gold Awards
(1) Branding for Rede Regional de Mercados Locais (Branding – Design)
(2) WWF Portugal/ANP – Campaign “Diz-me o que comes. Descobre quem és.” (Communication Material Design – Design)
(3) WWF Portugal/ANP – Campaign “Diz-me o que comes. Descobre quem és.” (Illustration – Design)
(4) WWF Portugal/ANP – Campaign “Diz-me o que comes. Descobre quem és.” (Illustration – Production)

Silver Awards
(1) Rebranding Klarisana (Rebranding – Design)
(2) Akuto Sans Serif Typography (Typography – Design)
(3) Klarisana Website (Site – Digital)
(4) WWF Portugal/ANP mini-site – Quiz “Diz-me o que comes. Descobre quem és.” (Mini-site – Digital)
(5) “Mental Health Month” by KOBU Agency (Social Responsibility on Social Networks – Social Media)
(6) Proudly Portugal 2023 (Social Responsibility on Social Networks – Social Media)
(7) Event “Diz-me o que comes. Descobre quem és.” (Product Launch – Events)
(8) Copywriting WWF Portugal/ANP – Quiz “Tell me what you eat. Find out who you are.” (Copy – Production)
(9) WWF Portugal/ANP – Campaign “Diz-me o que comes. Descobre quem és.” (Environment and Sustainability – Sustainability)

Bronze Awards
(1) Carvo Family custom typography (Typography – Design)
(2) KOBU Foundry 4th Anniversary in the Metaverse (Digital Self-Promotion – Digital)
(3) EO.W Workspace, an unlikely spot (Use of Adapted Music – Production)
(4) Music for Rede Regional de Mercados Locais (Use of Original Music – Production)
(5) Proudly Portugal 2023 Content (Branded Content on Social Networks – Social Media)

The WWF Portugal/ANP campaign for the Protein Consumption Guide 2023 Portugal, launched in March 2023 and one of the most awarded projects, exemplifies how integrating compelling storytelling with impactful design and production, results in a campaign that resonates with its audience, spotlighting crucial environmental issues. It also shows how the agency’s commitment to developing projects aligned with its own values, translates into impactful work.

Other awarded projects include the rebranding of Klarisana, the branding of Rede Regional de Mercados Locais and the creation of Akuto Sans Serif typeface. These reflect KOBU Agency’s breadth of expertise and its approach to design and digital branding projects.

The recognition gained in this edition of “Prémios Lusófonos da Criatividade” positively impacts the positioning KOBU Agency has been working towards in the creative sector in Portugal. As Nuno Tenazinha also commented: “These 18 awards will likely open new avenues and opportunities for groundbreaking work, and we are committed to keep pushing forward in this path we’ve been paving over the last 10 years.“