In 2026, BRUMA, the Portuguese tapware brand, takes part in the prestigious Salone del Mobile in Milan, reinforcing its international positioning within the world of contemporary design and innovation applied to the bathroom space.
Following the success of BRUMA’s exhibitor stand at Cersaie, Bologna in 2022, the brand returns this year with a new exhibition concept developed by KOBU Agency, in collaboration with architect Rita Perez from Estúdio Ekroo, shaping a space that is refined, sensory, and deeply evocative.
Drawing from a delicate and symbolic imaginary, the stand is immersed in an atmosphere inspired by nymphs, mythological figures associated with water, nature, and fluidity. As ancestral guardians of natural water sources, they serve here as a conceptual starting point for a contemporary interpretation of BRUMA’s identity, where the product is presented as an extension of an aesthetic experience.
The spatial proposal unfolds into an environment defined by elegance and sensitivity, with a feminine, immersive, and subtly scenographic mood. Soft tones, organic and curved forms, natural floral elements, and delicate textures come together to build a visual narrative that conveys lightness, movement, and quiet sophistication.
Exhibition plinths, where BRUMA’s products are displayed, guide the visitor through the space in a fluid and intuitive way.
More than a stand, the concept positions itself as a brand installation, a territory where design, architecture, and storytelling converge to express BRUMA’s vision within the realm of accessible luxury, innovation, and timeless beauty.
Building on the rebranding developed in 2021 by KOBU Agency, this space brings the brand’s evolution to life through a sensory and immersive experience.
